Digital Marketing Specialist » Digital Puzzle

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Knowledge:

  • Strong understanding of the SEO process – On-Page & Off-Page
  • Thorough knowledge of Facebook & Google Ads (PPC)
  • Team handling and strategy building of the projects
  • Intermediate working knowledge of WordPress, Magento and Shopify

Experience:

  • At Least 2 Years of working experience in SEO
  • Experience working with Google Ads, Facebook Ads and Bing Ads
  • At Least 3 Years of working experience in an e-commerce project of either WordPress, Magento and Shopify
  • At Least 2 Years of working as Team Leader or Team Head in a reputed company or agency

Skills, Ability & Attitude:

  • Proficiency in MS Office
  • High proficiency with Google Analytics, Facebook Analytics, Google Tag Manager
  • AdWords certification would be an added advantage
  • Creative and tactical thought process to drive conceptual and targeted ads
  • Proactive towards developing creative ads and optimizing the same as per requirements

Responsibilities:

  • Lead all in-house teams that are working on multiple clients’ projects
  • Manage and analyse PPC advertising campaigns on Google, Facebook, Instagram, Bing & LinkedIn
  • Formulate and analyse SEO campaigns of multiple campaigns with the SEO team
  • Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search & SEO initiatives
  • Evaluate the time required to complete tasks and develop effective solutions
  • Analyze and test behaviour-based marketing techniques, retargeting techniques and help develop paid strategies
Author: admin@digitalpuzzle
Date:03.12.2020

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